CV and Professional Image on Social Media
How to write a good CV?
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What is a CV and what should it look like?
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Curriculum Vitae (CV) is Latin for "course of life" or résumé. A CV is your personal "advertisement" that gives you the opportunity to introduce yourself and showcase your strengths in order to find a new job. Your CV should be concise, accurate, contain true information relevant to the position you are applying for, and be free of linguistic errors. |
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What to include in your CV?
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PERSONAL DETAILS EDUCATION AND QUALIFICATIONS Add all other qualifications you have obtained, including those obtained YOUR POTENTIAL EMPLOYER MAY NOT BE FAMILIAR WITH THE EDUCATION SYSTEM IN YOUR COUNTRY. IF THE NAME OF THE SCHOOL, UNIVERSITY OR EDUCATIONAL ACHIEVEMENTS ARE RELEVANT, INCLUDE ADDITIONAL INFORMATION ABOUT THEM. |
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Consider...
Consider... Correct answer
What to include in your CV?
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WORK EXPERIENCE Start with your most recent and most relevant experience, providing the name of the company, location, date of employment and a brief description of your role. Focus on your main responsibilities rather than describing your daily tasks. Inform employers about the specific skills you have acquired in the course of your work. |
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Consider...
Consider... Correct answer
What to include in your CV?
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INTERESTS AND ACHIEVEMENTS Show the employer what kind of person you are. It is not only about indicating the skills and interests relevant to the position, but also about showing that you are the right person for the job. Your interests can demonstrate patience, perseverance, commitment, openness to other people or openness to new technologies, which is often not apparent from the information described above and may be important when selecting a candidate. ADDITIONAL INFORMATION In this section of your cv, include information that did not fit in the previous sections, such as foreign language skills, driving licence categories, computer skills, or personal achievements (awards, scholarships, publications). |
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GDPR CLAUSE, I.E. CONSENT TO THE PROCESSING OF PERSONAL DATA “I consent to the processing of my personal data for the purposes of the recruitment process (in accordance with the Act of 10 May 2018 on the protection of personal data (Journal of Laws of 2018, item 1000) and in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (GDPR).” |
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Exercise - List of experiences
Good advice
Use ready-made free CV generators available in programmes (e.g. Canva, Google Docs) or on job portals (e.g. pracuj.pl). This will help you avoid missing important sections and find additional inspiration for visualising your strengths.
It is worth preparing an English version of your CV. If you use an online translator, choose one that is considered to be the most reliable. Remember to check the translation and the layout and aesthetics of the document, which may be distorted as a result of automatic translation.
Summary
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Present yourself in a positive light. |
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Social media in job hunting
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What are social media and networking?
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Social media are places on the Internet where people talk and share information. Social media connects people with common interests via the Internet. Social media is a broader term that includes tools (blogs, forums), while social networks are a specific type of platform that enables people to establish contacts, e.g. professional contacts. Currently, many of them combine both functions, supporting both relationships and mass content creation, hence the terms are often used interchangeably. |
What are social media and networking?
| Social media focuses on creating and sharing content (e.g. YouTube, Instagram), while social networks focus on building and maintaining interpersonal relationships (e.g. Facebook). The boundary is fluid, and modern platforms combine both functions, enabling two-way communication and interaction, unlike traditional one-way media. Thanks to social media, users have the opportunity to build networks of contacts between friends, relatives, industry acquaintances or colleagues. Networking is a process that promotes the exchange of information and ideas between individuals or groups with common interests and can serve social or business purposes. Networking is a very effective method of finding a job. LinkedIn is used for professional and business purposes, platform X is used for short messages (posts), Facebook connects friends, but also has groups with job offers. |
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Overview of portals: LinkedIn, X, Facebook
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How do employers search for employees online?
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Social media is useful for building reputation, creating a professional online presence, expanding conversations, developing and managing networking contacts, and attracting new career opportunities. More and more employers and job seekers are using social media to match job offers to job seekers. USE SOCIAL MEDIA TO LET YOUR NETWORK AND POTENTIAL EMPLOYERS KNOW THAT YOU ARE AVAILABLE AND LOOKING FOR WORK. TALK ABOUT WHAT KIND OF JOB YOU ARE LOOKING FOR. |
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Employers want to learn more about candidates, so they are increasingly using social networks to connect with potential employees. |
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Social media in job hunting in practice
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Exercise - Find a Facebook group
Creating a LinkedIn profile
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1. Use a web browser. If you have any questions, please refer to: LinkedIn – Help Before you start using LinkedIn, you can add your photo and select the channels you want to follow, which will determine the type of information displayed on your LinkedIn home page. The most important thing is to edit your qualifications. You need to add your current and previous places of employment, as well as your education. You can also include a brief description of your previous positions and qualifications. In addition, you can add a summary to give others more information about yourself, as well as your specific skills. |
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Many viewers only read summaries, so it is worth taking care to include the most important information, including information about your job search and the industry in which you are looking for work. LinkedIn is the largest and most useful social network for professionals running businesses and establishing business contacts, with over 380 million members. Basic membership on LinkedIn is free, and for most job seekers the free option is sufficient, but if you need paid features, you can always upgrade your account later. |
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Exercise - Create a LinkedIn account
How to improve your profile?
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Success on LinkedIn depends on several factors:
TO OPTIMISE YOUR PRESENCE ON LINKEDIN, YOU NEED TO COMPLETE YOUR PROFILE, HIGHLIGHTING ALL YOUR TALENTS, EXPERIENCE, PASSIONS, INTERESTS AND AREAS OF EXPERTISE. When you complete your profile, you will be perceived as a more competent person within your network. To appear more competent and optimise your profile, you need to take a few basic steps: UPLOAD A PROFESSIONAL PHOTO. CREATE AN ATTRACTIVE HEADLINE. FILL IN THE "SUMMARY" SECTION. FILL IN THE "SKILLS" SECTION OF YOUR PROFILE. |
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The "All Stars" profile
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You are an "All-star" if... You have added your current position and two previous positions. HAVING AN ALL-STAR PROFILE CAN SIGNIFICANTLY BOOST YOUR VISIBILITY AND OPEN UP PROFESSIONAL OPPORTUNITIES ON LINKEDIN. |
Key things to remember
Key things to remember:
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Summary
Key takeaways:
Useful references/links
Useful CV creators
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take the test
Related Case Study: ""The story of Andriy from Pszczyna (Poland, Silesian Province) – how a well-written CV and an "All Stars" profile helped me find a job."
Learning Outcomes & Skills 
